F&B MarCom Executive
Capella Hotels & Resorts Xem tất cả việc làm
- Hà Nội
- Lâu dài
- Toàn thời gian
- Provide administrative support to the MarComms Manager and Sales & Marketing team.
- Maintain organised filing systems, asset libraries, menus, images, and shared digital folders.
- Prepare presentations, weekly updates, monthly marketing reports, and brand compliance documents.
- Support vendor management, contract preparation, and documentation for marketing and F&B initiatives.
- Assist with scheduling and logistics for photography, videography, and content production.
- Serve as a liaison between F&B leadership, outlet managers, culinary teams, and the marketing function.
- Gather and consolidate information for promotions, menu updates, special events, and campaigns.
- Coordinate marketing deliverables and deadlines across multiple stakeholders, ensuring alignment and timely execution.
- Support communication with agencies, influencers, media partners, and photographers.
- Maintain internal calendars for campaigns, festive programmes, activations, and social media plans.
- Process purchase orders, invoices, and vendor registrations related to F&B marketing activities.
- Track payments, follow up with finance for approvals, and maintain accurate budget logs.
- Assist in monthly budget reconciliation and reporting for MarComms and F&B.
- Maintain databases for media, influencers, vendors, and partners.
- Update internal systems and CRM platforms with campaign data, content links, and partner engagement records.
- Track results of F&B campaigns, social performance, and promotional ROI, supporting monthly analytical reports.
- Manage and update digital platforms, including restaurant listings, QR menus, and website pages.
- Work closely with Revenue, F&B, Culinary, Events, and Operations teams to ensure all messaging, pricing, and promotions are aligned.
- Present weekly updates at the Revenue Meeting, including proposed promotions required to meet monthly income budgets.
- Support the Events and Banqueting teams with marketing efforts for functions, celebrations, and outside catering.
- Ensure all marketing materials, menus, signage, and digital assets comply with brand standards.
- Manage all social media accounts dedicated to F&B outlets, including content planning, posting, community management, and reporting.
- Update and maintain Brand.com outlet pages, ensuring accuracy and alignment with promotions and menu updates.
- Create new social media accounts for outlets or concepts when required to improve visibility and audience reach.
- Coordinate all F&B photoshoots, including photographer briefings, styling, liaison with operations, managing schedules, and ensuring final assets meet brand requirements.
- Work with the wider MarComms team to engage, host, and manage KOLs, influencers, and content creators, ensuring collaborations support brand positioning and revenue needs.
- Monitor online presence and customer sentiment across F&B platforms and escalate issues or opportunities.
- Assist in drafting social captions, menu descriptions, press releases, and internal communications.
- Ensure timely updates of F&B marketing collateral, menus, and promotional materials.
- Support PR initiatives, including media hosting, content requests, and coverage tracking.
- Perform additional tasks or projects as assigned by the MarComms Manager or Sales & Marketing leadership.
- Perform any other reasonable duties as assigned to support the needs of the department and hotel operations.
- A Bachelor's degree in Sales & Marketing is preferred
- Experiences in similar role at luxury hotels/resort
- Prior administrative / secretarial experience is of advantage
- Competent computing skills (e.g. Microsoft Office)