Digital Performance Executive - Marketing, Shopee

• Build up the digital media plan as a solution for the platform's initiatives.
• Daily planning budget and tasks to deliver on time with acceptable result/ outcome.

• Responsible for execution, the day to day running of all search, social and display advertising campaigns
• Measure and report performance of all digital marketing campaigns, and assess against goals (A1, CPA1, CPL, CPC,…)
• Identify trends and insights, and optimize spend and performance based on the insights.

• Generate Campaign Reporting to have key learning for upcoming projects

• Fundamental understanding of ads platform, familiar with ads metrics (1-2 years of hands-on experience with Facebook, Google or Tiktok Ads)
• Data driven and analytical mindset
• Self-motivated, can-do attitude, detail-oriented and critical thinking
• Good time-management and task-management skills
• Fluent in Excel is a plus
• Stakeholders management skills (active listening and supportive)

Shopee