Campaign Lead - Marketing, Shopee

• Lead, manage, and mentor a high-performing team in the conceptualization, execution, and optimization of platform campaigns.
• Foster a culture of innovation, accountability, and continuous improvement, ensuring team members are equipped with the necessary skills and resources for success.

• Develop and communicate clear strategic direction to align efforts across various functions, including Business Development, Marketing, and Operations.
• Facilitate seamless coordination between teams, ensuring that key objectives are met and aligned with overarching organizational goals.

• Consolidate and review post-campaign performance analyses, identifying key trends and insights that can inform future strategies.
• Provide actionable recommendations based on performance data to enhance the efficacy and results of future campaigns.

• Champion continuous process improvement initiatives and workflow optimization strategies within the team.
• Identify operational inefficiencies and implement targeted solutions that enhance team productivity and effectiveness.

• Collaborate with cross-functional teams to ensure campaigns are executed smoothly and targets are achieved.
• Monitor project timelines, deliverables, and budgets to keep all stakeholders informed and engaged throughout the campaign lifecycle.

• Consulting background is a plus.
• Min 5 years of experience in corporate environment
• Good critical thinking and systematic problem solving
• Good strategic thinking and communication
• Strong data analysis
• Strong stakeholder management skill
• Lead a medium team size before
• Prior experience in budget and resource management

Shopee