Marketing Lead _ Immunology _ Ho Chi Minh City
- Việt Nam
- Lâu dài
- Toàn thời gian
Novartis is unable to offer relocation support for this role: please only apply if this location is accessible for you.
About the Role:
Responsible for ensuring the achievement of brand sales, market share, revenue growth and management of brand through the development and implementation of marketing plans.
This role reports directly into the Therapeutic Area Head.Job DescriptionJob Description
- Immunology brand strategy including new launch, in charge of Strategy Plan, IPS and brand team management
- TA and brand operations, incl. Operational plan, brand team management and marketing and field force execution
- Fully accountable for the assigned brand(s) and deliver all programs related to optimize return to Novartis: promotion, FF detailing, promotional materials, symposium
- Lead the development of customer insights through appropriate techniques/tools, ex. Advisory Board, Market Research by understanding disease and market dynamics.
- Ensure that operational plans are created and delivered in the way which appropriate to the assigned brands’ life cycle to optimize return for Novartis.
- Ensure proper brand finance and budget management, including appropriate management of A&P budget and inventory forecast in line with local distributor.
- Monitor business performance and external environment. Ensure that corrective action is delivered to achieve business objectives.
- Manage 1 direct report
- Pharmacist background
- Solid marketing experience in the pharmaceutical sector including new launch
- Strong customer engagement
- Successful record of contribution and/or P&L responsibility
- Strong communication and interpersonal skills.
- Ability to lead through influencing cross-functional and senior management to impact decision -making.
- Experience in the specialty fields like oncology, immunology, hematology and cardiovascular will be an added advantage