ACG_2949_JOBOur client is a top-notch company specialized in gems and jewellery who is looking for a qualified candidate to join their firm.Brand Strategy Planning and ImplementationConduct market research and analysis, industry trends, customer behavior, competitor analysis, and consumer trends to develop an appropriate positioning strategy.Define the brand identity and create a brand positioning framework.Develop and maintain a brand positioning strategy that ensures differentiation, consistency, and alignment with the target segment.Plan, execute, and measure the effectiveness of brand communication.Brand ManagementOversee the overall brand development activities, ensuring consistency in brand image and messaging across all channels.Allocate, monitor, and manage budgets efficiently.Manage relationships and performance of partners.Supervise the use of brand assets within internal and external systems.Brand Campaign Execution and In-store ActivationOrganize and implement brand-building campaigns across communication channels.Manage brand experience at points of sale.Oversee progress and quality of branding activities.Monitoring Performance and Marketing OptimizationTrack and control progress, effectiveness, and feedback from stakeholders; analyze and measure results to propose improvements and optimizations.Stay updated on market trends and new methodologies; propose ideas and solutions to enhance work efficiency.Prepare periodic or ad-hoc reports.RequirementsAge: 30 – 45 years old.Education: University degree or higher in Marketing, Brand Management, Business, Communications, or related fields.Experience: Minimum of 3 years in a similar position.ATTITUDEDedication:Proactive and passionate about work; research, explore, and propose tasks and solutions even without being requested.Act and decide based on the interests of customers, the organization, and the team.Willing to sacrifice personal interests for the common good of the collective.Listen and share sincerely and honestly in an open and constructive spirit.Integrity:Say what you do and do what you say, meeting deadlines accurately.Report issues as soon as possible, resolve the consequences, and make new commitments.Proactively offer solutions without excuses or blame; consider oneself as the root of the problem to seek solutions.Growth Mindset:Test quickly, fail fast, fail cheaply, and fix promptly.Ambitious, actively learning and embracing new things; continuous improvement mindset.Encourage, recognize, and reward employees.KNOWLEDGEKnowledge of brand building and strategic brand management, brand positioning.Knowledge of multi-channel brand communication.Knowledge of market, brand, and customer research and analysis.Knowledge of budget management.SKILLSStrategic thinking.Information gathering and analysis.Problem identification and solving, decision-making skills.Communication, presentation, negotiation, and persuasion skills.Management skills (PDCA work cycle – with emphasis on planning, organizing execution, training, evaluation, and improvement).Leadership skills (emphasizing team building, orientation, cohesion, motivation, and inspiration).Contact: Ha HoangDue to the immense number of applications, only shortlisted candidates will be contacted.
